Novo (novo_upcycling) is an up-cycling furniture startup run by Hayley Yamoah. Giving old furniture new life. Selling bespoke furniture. I was given the opportunity to create the logo for this startup. Creating a bespoke typeface to accompany the bespoke furniture. Using pastel colours to support the natural style of NOVO. A simple design matches the identity and ethics behind the brand.
Promotional leaflet for Novo to promote Novo's services and advertise the brand to customers. The design choices where very in keeping with the brand. Using recycled paper as Novo is a natural company only using recycled materials. Very simple and natural colours, giving a refreshing feel to promote the ethics of Novo and to show that Novo is all about giving old and unloved furniture and new style and lease of life.